eCommerce Consulting Services
01. eCommerce Strategy
Turn business goals into a clear digital roadmap.
We evaluate your current eCommerce experience, technology, customer journey, and business priorities to identify opportunities for growth and improvement.
Services Include:
- eCommerce strategy and roadmapping
- Digital experience audits
- Customer journey evaluation
- Competitive and market analysis
- Feature and initiative prioritization
- KPI and measurement strategy
- eCommerce growth recommendations
02. UX & Conversion Optimization
Make it easier for customers to find what they need — and buy it.
We evaluate the complete shopping journey to uncover friction, usability issues, and opportunities to improve conversion, engagement, and average order value.
From navigation and product discovery to product pages and checkout, recommendations are grounded in customer behavior, analytics, and proven eCommerce practices.
Services Include:
- UX and conversion audits
- Customer journey optimization
- Navigation and taxonomy
- PLP and PDP optimization
- Cart and checkout optimization
- Merchandising strategy
- A/B testing recommendations
- Accessibility and performance reviews
03. Technology & Platform Strategy
Choose technology based on what your business actually needs.
The eCommerce technology landscape is crowded with platforms, applications, integrations, and increasingly AI-powered solutions. Shiago helps businesses evaluate their existing technology and determine where new capabilities can create meaningful value.
From navigation and product discovery to product pages and checkout, recommendations are grounded in customer behavior, analytics, and proven eCommerce practices.
Services Include:
- eCommerce platform evaluation
- Replatforming strategy
- Technology stack assessments
- PIM, DAM, search, CMS, and personalization evaluation
- Integration planning
- Vendor and solution evaluation
- Technical requirements
- Implementation roadmaps
04. Search, SEO & Product Discovery
Help customers — and search engines — understand what you sell.
Product discovery extends far beyond the search box. Navigation, taxonomy, product information, SEO, internal search, recommendations, and emerging AI discovery experiences all influence how customers find products.
Shiago evaluates these systems together to create a more effective discovery experience.
Services Include:
- On-site search optimization
- Product taxonomy and navigation
- Product data strategy
- Technical and on-page SEO
- Product and category page optimization
- Search analytics
- Answer engine optimization (AEO)
- AI-powered product discovery strategy
05. AI & Personalization Strategy
Find practical opportunities for AI without chasing the hype.
AI is changing how customers discover products, how businesses operate, and how digital experiences are created. But adding AI simply because it’s available rarely produces meaningful results.
Shiago helps businesses identify where AI, automation, and personalization can improve the customer experience or make eCommerce operations more efficient.
Services Include:
- AI opportunity assessments
- AI-powered search strategy
- Personalization strategy
- Customer segmentation
- Product recommendation strategy
- Generative AI use cases
- eCommerce workflow automation
- AI technology evaluation